As an authorised retailer of JLR, we are proud to support Range Rover in its official role as the Vehicle Partner of The Championships, Wimbledon 2025. This celebrated partnership brings together two iconic British institutions – Range Rover and Wimbledon – in a shared commitment to excellence, tradition, and innovation.
This year marks 55 years of Range Rover, and what better stage to celebrate than the world’s most prestigious tennis tournament. Throughout the Championships, Range Rover is activating a sophisticated 360-degree campaign designed to immerse UK audiences in the luxury, craftsmanship, and heritage that define the brand. From exclusive installations within the grounds of the All England Lawn Tennis Club, to elegant activations across London and online, Range Rover’s presence at Wimbledon is both refined and unforgettable.
The campaign showcases the latest in Range Rover design – including the exquisite Range Rover SV – and brings to life the brand’s signature attention to detail through storytelling that’s both modern and unmistakably British. Highlights include: Luxury transport for players, teams and officials with electrified Range Rover and Range Rover Sport vehicles, using AELTC’s on-site charging infrastructure. The captivating ‘Codes of Conduct’ and ‘For the Love of Detail’ video series, celebrating Wimbledon etiquette and craftsmanship. A stunning Waterloo Station takeover and nationwide broadcast/digital presence.
A special collaboration with Harper’s Bazaar UK and Esquire exploring style, heritage, and the timeless connection between British luxury and tennis.
"We were delighted to partner with Wimbledon, The Championships last year for the first time, and this year, we’ve created an all‑encompassing campaign to celebrate the partnership. Our campaign has humour and humanity at its heart, we want to bring that sense of Britishness, for which both Wimbledon and Range Rover are revered, to life in a way that’s engaging for audiences." - Alan Nicolson, Brand Director, Range Rover UK
We invite our clients and community to join us in celebrating this perfect match between Range Rover and Wimbledon – a partnership defined by sophistication, legacy, and a shared pursuit of excellence. Visit us in-store or online to discover more about the latest Range Rover models.